The mobile customer experience is a fundamental part of modern marketing. To stand out from the crowd you must provide a mobile experience your users need and expect.

Online golf services leader GolfNow recognized this and with a growing number of customers accessing their mobile site, they wanted to better understand  the pain points of their mobile visitors.

In this case study, you will learn about:

• What multi-channel CX challenges GolfNow faced

• How GolfNow was able to diagnose bottlenecks and better understand visitors’ expectations

• GolfNow's new approach to the mobile experience and the impressive results

“The insights provided by iperceptions helped us enhance our mobile experience to increase conversion and visitor retention.”
Sr. Director, Product Development & User Experience at GolfNow