Emerging Channels Archives | Astute

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Ecommerce Trends: 5 You Need to Keep an Eye On

Here's a closer look at 5 recent ecommerce trends impacting the business world today and how brands can adapt.

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Your Guide to Facebook Messenger Bots for Customer Service

There's a lot of hype around Facebook Messenger bots for business – but are they really worth doing?

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How to Use WhatsApp for Customer Service

Should you add WhatsApp to your "channel mix?" Let's dive into the details of WhatsApp and how to use it for customer service.

Using SMS for Customer Service: Why, How, & When

85% of customers prefer to use SMS for customer service. Learn 10 best practices of letting customers text you for service.

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Digital Accessibility: Why You Should Care and What to Do

Digital accessibility makes online content available to all users, including those with disabilities. Learn why and how to prioritize accessibility.

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Using the Digital Service Matrix to Plan Your CX Initiatives

A new framework to measure your company's level of sophistication when it comes to digital CX.

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Engaging Millennials, Part 4: Preparing to Takeoff with Loyalty

Millennials' have been labeled "experience-driven." How has this changed how airlines capture their loyalty?

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What is the Citizen Experience in the 21st Century?

A look at how governments are revamping the digital citizen experience for today.

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Engaging Millennials, Part 5: A Digital Concierge for the Digital Generation

In the travel and hospitality industry, what can brands do to capture the loyalty of this generation of guests?

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Touch Commerce: Should It Be Part Of Your Mobile Strategy?

A look at Deloitte’s TMT Predictions and how mobile online checkout will get an express lane with touch commerce.